How do you write micro copy for featured short answers in AI searches?

Short answer: To be cited in AI searches, give a clear, self-contained and direct answer in the first sentence; the core the engine will copy must sit at the start.

Engines like ChatGPT, Gemini, Claude and DeepSeek pick the passage that answers the question most economically. Micro copy is writing that passage deliberately.

How to write it

• Ask the question verbatim in the heading and answer it directly below in two sentences
• Use clear, active sentences backed by a definition
• One question, one answer block; add lists and definition boxes
• Support the claim with a source and first-hand experience (E-E-A-T)

TYS Digital Performance tracks these answer blocks with the AI Authority Score: it measures which page is cited in which engine and improves the micro copy against the baseline. Only measured citation share is reported, never invented statistics.