How do AI recommendations work?

AI systems like ChatGPT and Google Gemini generate responses based on extensive training data. When a user asks about products or services, the AI searches its knowledge and recommends brands based on:

1. Frequency of mention - How often is your brand mentioned across different sources?
2. Context of mention - In what context does your brand appear?
3. Authority of sources - How trustworthy are the websites mentioning you?
4. Recency - How current is the information about your brand?
5. Structured data - Are you using Schema.org markup correctly?