E-E-A-T Optimization

E-E-A-T Optimization — so Google trusts your brand

Experience, Expertise, Authoritativeness, Trustworthiness — we systematically build the trust signals that Google and AI models need.

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GDPR compliant · Manual expert review · No recurring costs

What is E-E-A-T?

E-E-A-T stands for Experience, Expertise, Authoritativeness and Trustworthiness. These are the quality criteria by which Google and AI models assess whether your content fulfils user search intent and is trustworthy. E-E-A-T is not a single ranking factor but a comprehensive evaluation concept.

Our Process

E-E-A-T Audit

We analyse your current E-E-A-T rating: author profiles, source references, expertise signals and trust indicators.

Author Profiles & Expertise

Creation and optimisation of author profile pages with verifiable qualifications and areas of expertise.

Build Trust Signals

Imprint, privacy policy, references, industry certifications and verifiable company information.

External Authority

Building authority through expert contributions, industry directories and mentions in relevant media.

Checklist

Author profile pages created

Qualifications & certificates documented

Transparent imprint & contact details

Source references in all content

External mentions & backlinks

Schema Person/Author implemented

Industry certifications visible

Editorial guidelines documented

Frequently Asked Questions

Is E-E-A-T a ranking factor?

E-E-A-T is not a single ranking factor but an evaluation concept encompassing many signals. Websites with strong E-E-A-T signals demonstrably rank better.

How do I measure E-E-A-T?

Our Initial Check (€149) includes an E-E-A-T assessment. We review author profiles, source references, trust signals and compare with your competitors.

Ready for better visibility?

Start with an analysis — so you know where your brand stands.

Start Analysis — €149