Social Media Signals as a trust factor for AI systems
Social media isn't an end in itself. For AI systems, consistent, structured social media signals are a trust indicator — they confirm your brand exists, is active and has relevance.
Consistent Brand Presence
Unified profile information, sameAs links and structured data across all platforms — so AI recognizes your brand everywhere.
Authority Signals
Regular, thematically consistent posts show AI systems that your brand is an active, trustworthy source in your field.
Entity Reinforcement
Social media profiles strengthen your entity in the Knowledge Graph. Linked profiles increase trust in your brand identity.
Mentions & Citations
External mentions of your brand on social media feed into AI models' knowledge — more mentions, stronger visibility.
Included in Strategy package
Social media signal strategy is a component of our Strategy package. We don't plan social media campaigns — we align your social presence for AI visibility.
- Social media profile audit (consistency, sameAs links)
- Signal strategy for AI trust building
- Content guidelines for AI-relevant posts
- Integration into your entity strategy
- Part of the 3-month guidance period
The Initial Check shows you how AI systems see your brand today — including social signals.